The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with your brand? T-shirts and baseball caps will always be popular, and so will drinkware. However, if you’ve got a customer you really want to impress, you might want to go with something more elegant. Combine just the right product with just the right engraving, and you’ve got more elegance than Cary Grant on a continental cruise. Here are 8 ideas to get you started.